External Contributor 8/27/25 External Contributor 8/27/25

CELSIUS® Expands LIVE. FIT. GO.™ Campaign with 2025 NIL College Football Roster

External Contributor 8/26/25 External Contributor 8/26/25

DUDE Wipes and Auburn Athletics Agree to First of Its Kind Partnership Engaging With The Most Iconic Tradition in College Athletics...Rolling Toomer’s Corner

External Contributor 8/22/25 External Contributor 8/22/25

Happy Valley United Inks Partnership with Rich Coast Coffee for Energize the Pride Cold Brew

External Contributor 8/22/25 External Contributor 8/22/25

Boise State Selects TheLinkU to Maximize Department Revenue Generation

External Contributor 8/21/25 External Contributor 8/21/25

Dentsu Announces Strategic Partnership with MOGL Bringing Clients Closer to the World of NIL Athletes as Brand Influencers

External Contributor 8/20/25 External Contributor 8/20/25

DePaul University Modernizes Content Operations, Elevates Athlete Storytelling with Multi-Year Greenfly Partnership

External Contributor 8/20/25 External Contributor 8/20/25

Oregon State Taps Blueprint Sports to Power In-House NIL Agency Through Multi-Year Partnership

Kyle Ems 8/19/25 Kyle Ems 8/19/25

Last Week’s NIL Deals Recap | Week of August 11th, 2025

Last week’s NIL deals included standout partnerships across women’s basketball, gymnastics, soccer, volleyball, and more. See the full recap here.

External Contributor 8/13/25 External Contributor 8/13/25

UConn Leads NIL Store Sales for Fourth Straight Month

Kyle Ems 8/12/25 Kyle Ems 8/12/25

Join the NILNewsstand.com Team

NILNewsstand.com is seeking experienced volunteers to join our team in data research, community management, and technical operations. Gain hands-on sports business experience, grow your professional network, and help shape the future of NIL and revenue sharing.

Kyle Ems 8/5/25 Kyle Ems 8/5/25

Last Week’s NIL Deals Recap | Week of July 28th, 2025

This week’s NIL recap highlights new athlete-brand partnerships from LSU, Michigan, North Carolina, and beyond.

Kyle Ems 7/31/25 Kyle Ems 7/31/25

Last Week’s NIL Deals Recap | Week of July 21st, 2025

This NIL Recap highlights athlete-brand deals from July 21, 2025—including CELSIUS x Konner McClain, DoorDash x Cole Leinart, and more. Track who’s making moves in NIL.

External Contributor 7/31/25 External Contributor 7/31/25

Blueprint Sports: New NIL Guidance Is a Step Forward for Fairness and Functionality

External Contributor 7/28/25 External Contributor 7/28/25

110 Grill Announces New Athlete Partnership with Providence College Friar Ryan Mela

Kyle Ems 7/23/25 Kyle Ems 7/23/25

Last Week’s NIL Deals Recap | Week of July 14th, 2025

From adidas to HEYDUDE, this week’s NIL deals highlight college athletes landing major brand partnerships across sports like basketball, softball, and track & field.

Kyle Ems 7/15/25 Kyle Ems 7/15/25

Last Week’s NIL Deals Recap | Week of July 7th, 2025

A full roundup of college athlete NIL deals for the week of July 7, 2025 — featuring EA SPORTS, C4 Energy, Hoka, and more.

Kyle Ems 7/10/25 Kyle Ems 7/10/25

Avoli’s Top NIL Athlete Partnerships

Avoli is teaming up with some of the most talented women's volleyball players in college sports. Explore the standout athletes behind the brand’s top NIL deals.

External Contributor 7/10/25 External Contributor 7/10/25

Bueckers Is NIL Store’s Top-Earning Female for 15th Straight Month

Kyle Ems 7/8/25 Kyle Ems 7/8/25

Last Week’s NIL Deals Recap | Week of June 30th, 2025

Catch up on the top NIL deals from the week of June 30, 2025, featuring standout female athletes in track & field, softball, hockey, and more.

External Contributor 7/7/25 External Contributor 7/7/25

Bueckers, Flagg Headline NIL Store’s Top Awards