Last Week’s NIL Deals Recap | Week of August 11th, 2025
Data provided by Student Athlete Score
(August 19th, 2025) - The NIL landscape continues to expand with a diverse range of partnerships across sports and schools nationwide. From women’s soccer at Boise State to gymnastics at Oklahoma, last week’s NIL activity showcased brands ranging from national names like JBL and Dick’s Sporting Goods to local institutions like MSU Federal Credit Union. These deals highlight the growing breadth of NIL opportunities for student-athletes across all levels and sports. Below is a recap of the key signings from the week of August 11th, 2025. For a full, searchable archive of past deals, visit our NIL Deal Tracker.
Athlete(s): Tambree Bell
School(s): Boise State
Sport: Women’s Soccer
NIL Deal Brand: Sports Research
Athlete(s): Maddie Lawlor
School(s): Michigan State
Sport: Field Hockey
NIL Deal Brand: MSU Federal Credit Union
Athlete(s): Laci Bohannan
School(s): Central Arkansas
Sport: Women’s Volleyball
NIL Deal Brand: VKTRY Gear
Athlete(s): Kamorea “KK” Arnold
School(s): Connecticut
Sport: Women’s Basketball
NIL Deal Brand: PROfeel
Athlete(s): Johnny Livingstone
School(s): Wisconsin
Sport: Men’s Track & Field/Cross Country
NIL Deal Brand: UW Credit Union
Athlete(s): Flau’jae Johnson
School(s): LSU
Sport: Women’s Basketball
NIL Deal Brand: JBL
Athlete(s): Britain Beshears
School(s): Michigan State
Sport: Softball
NIL Deal Brand: MSU Federal Credit Union
Athlete(s): Riley Ammenhauser
School(s): Oklahoma/Michigan
Sport: Women’s Track & Field
NIL Deal Brand: Dick’s Sporting Goods
Athlete(s): Addison Fatta
School(s): Oklahoma
Sport: Women’s Gymnastics
NIL Deal Brand: GK Elite
That’s a wrap on this week’s standout NIL deals. Let us know which partnerships caught your attention—or if we missed a deal that deserves the spotlight. Stay locked in for next week’s biggest athlete brand moves.
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