NIL Edge
Interviews with the professionals shaping the future of college athletics.
A NILNewsstand interview series spotlighting the people building NIL, revenue sharing, athlete education, brand partnerships, and the business of college sports.
Featured Interviews
Go inside NIL strategy with the people doing the work.
NIL Edge brings practical, on-the-ground conversations to professionals trying to understand where college athletics is headed.
Why NIL Edge
Built for people who need more than headlines.
These interviews focus on how NIL and revenue sharing are actually being implemented across schools, brands, agencies, vendors, and athletic departments.
Operator Perspective
Hear from professionals building NIL and revenue-sharing infrastructure in real time.
Industry Context
Understand how schools, companies, collectives, and agencies are adapting.
Practical Insight
Learn what is actually changing inside the business of college athletics.
Episode Library
Watch recent NIL Edge interviews.
Explore conversations with NIL directors, athletic department leaders, service providers, legal professionals, and industry operators.
Ben Chase — Florida
Former Director of NIL Strategy
Maya Bulger — Mississippi State
Assistant AD, NIL Administration & Partnerships
Travis Hansen — BYU
Senior Associate AD, Revenue Sharing and NIL
Jack Adler — Out2Win
Marketability, athlete branding, and NIL data
Jeremiah Carter — Minnesota
Executive Associate AD / NIL and Risk Management
Tate Gillespie — Players Health
Insurance, risk, and roster strategy
Brian Mason — Wisconsin
Director of NIL Strategy
Brent Wall — Student Athlete Score
Data, athlete evaluation, and NIL market intelligence
Haneen Rashwan — Baylor
Director of NIL Administration
Joe Shepard — South Carolina
Assistant AD, NIL Strategy & Execution
Logan Hittle — Ohio State
Associate AD, NIL & Strategic Initiatives
For the NIL industry
A platform for serious NIL conversations.
NIL Edge is designed for professionals who want to understand the new operating model of college athletics.
Who should watch?
- NIL directors and general managers
- Athletic department leaders
- Brands, agencies, and collectives
- Vendors and technology providers
- Sports business professionals
Topics we explore:
- NIL operations
- Revenue-sharing strategy
- Athlete education
- Brand partnerships
- Staffing and infrastructure
NIL Edge
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