NIL Edge Interview - Josie Leinart - WeAreNIL Practice Lead & Sports Law Attorney
A partnership between NILNewsstand & Digital Sport by Hot Paper Lantern
NIL Edge is a new interview series from NILNewsstand and Digital Sport by Hot Paper Lantern that spotlights the professionals shaping the future of college sports. From NIL directors to athletic directors, brand executives, and policy shapers, these conversations provide exclusive insights into how the industry is evolving in the NIL and revenue-sharing era.
Featured Interview:
In this episode of NIL Edge, we sit down with Josie Leinart, WeAreNIL Practice Lead & Sports Law Attorney, to break down the realities of navigating NIL in today’s rapidly shifting college athletics landscape. With experience advising athletes, schools, and brands, Josie offers a clear-eyed view into where the industry is working—and where it’s falling short.
At the center of the conversation is a simple but critical issue: many athletes are entering NIL opportunities without fully understanding the implications. That gap is shaping everything from deal structures to long-term decision-making, and it’s forcing the industry to rethink how education, access, and support are delivered.
We also explore emerging topics like international athlete restrictions, the growing conversation around athlete employment, and how legal perspectives are evolving alongside the business of college sports.
What to Expect (Key Takeaways):
Why many athletes are still navigating NIL without a full understanding of their opportunities and risks
The biggest blind spots in NIL deals—and how they can impact athletes long-term
Where the industry is heading next: athlete employment, international challenges, and shifting legal frameworks
Disclaimer: This is a paid interview in partnership with WeAreNIL.
Listen on Spotify or Apple Podcasts
Interested in being our next Guest? Let us know at info@nilnewsstand.com