Kyle Ems 6/13/25 Kyle Ems 6/13/25

Last Week’s Top College Athlete NIL Deals Recap | Week of June 2nd, 2025

A new week, a new wave of NIL deals. From energy drinks to telecom brands, these standout student-athletes signed major endorsements. See the full recap powered by Student Athlete Score.

Kyle Ems 6/11/25 Kyle Ems 6/11/25

Freddy's Frozen Custard & Steakburgers Top NIL Athlete Partnerships

Explore Freddy’s most notable NIL athlete partnerships, highlighting talented student-athletes across various sports and universities nationwide.

External Contributor 6/9/25 External Contributor 6/9/25

Players Health Taps Former Grand Canyon University Coach Jake Lindsey to Head Basketball NIL Efforts

Players Health has named former Grand Canyon University coach Jake Lindsey as Senior Basketball Advisor. His appointment strengthens the company's NIL strategy and aligns with the growing demand for athlete-focused insurance solutions in the post-House era.

External Contributor 6/6/25 External Contributor 6/6/25

Bryan Seeley Named Inaugural CEO of the College Sports Commission

Bryan Seeley, former MLB executive and federal prosecutor, has been named the first CEO of the College Sports Commission. He will lead the independent body overseeing revenue sharing, NIL rules, and roster reforms following the landmark House v. NCAA settlement.

External Contributor 6/6/25 External Contributor 6/6/25

A New Era in College Sports Begins: Court Approves Landmark House Settlement, New College Sports Commission Launches

A historic shift in college athletics has arrived. The House v. NCAA settlement paves the way for direct revenue sharing, NIL oversight, and roster reform. A new College Sports Commission will guide the future of NCAA governance.

Kyle Ems 6/3/25 Kyle Ems 6/3/25

Taco Bell’s Top NIL Athlete Partnerships

Taco Bell has joined the growing list of national brands investing in college athletes through NIL deals. From wrestling to women’s basketball, here are the standout athletes representing the fast food giant.

Kyle Ems 6/2/25 Kyle Ems 6/2/25

Clemson Men’s Basketball Player Carter Welling Partners with Ralph Hayes Toyota for “Drive for Change” Campaign

Kyle Ems 5/22/25 Kyle Ems 5/22/25

Raising Cane’s Top NIL Partnerships in Women’s Volleyball

Raising Cane’s is making waves in college volleyball through a growing lineup of NIL deals with standout athletes. From LSU to Nebraska, meet the players representing the popular chicken chain on and off the court.