Top CELSIUS Energy Drink NIL Partnerships in College Football
(May 7th, 2025) - CELSIUS Energy Drink has swiftly become a powerhouse in the NIL landscape, aligning its brand with some of college football's most dynamic athletes. Leveraging strategic partnerships with star quarterbacks and electrifying playmakers from prominent programs nationwide, CELSIUS is effectively tapping into college football’s passionate fanbases to drive both brand visibility and market influence. Here’s a closer look at CELSIUS Energy Drink’s most notable NIL football partnerships.
Athlete(s): Donovan Edwards
School(s): Michigan
Athlete(s): Dillon Gabriel
School(s): Oregon, Oklahoma, UCF
Athlete(s): Travis Hunter
School(s): Colorado/Jackson State
Athlete(s): Jalen Milroe
School(s): Alabama
Athlete(s): DJ Uiagalelei
School(s): Florida State/Oregon State/Clemson
Through these influential partnerships, CELSIUS Energy Drink continues to solidify its position within college football’s evolving NIL market. By collaborating with high-profile athletes like Donovan Edwards, Dillon Gabriel, Travis Hunter, Jalen Milroe, and DJ Uiagalelei, CELSIUS effectively blends athletic excellence with brand authenticity—reinforcing its image as the go-to energy drink fueling college sports’ next generation of stars.
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