Kyle Ems 7/23/25 Kyle Ems 7/23/25

Last Week’s NIL Deals Recap | Week of July 14th, 2025

From adidas to HEYDUDE, this week’s NIL deals highlight college athletes landing major brand partnerships across sports like basketball, softball, and track & field.

Kyle Ems 7/15/25 Kyle Ems 7/15/25

Last Week’s NIL Deals Recap | Week of July 7th, 2025

A full roundup of college athlete NIL deals for the week of July 7, 2025 — featuring EA SPORTS, C4 Energy, Hoka, and more.

Kyle Ems 7/10/25 Kyle Ems 7/10/25

Avoli’s Top NIL Athlete Partnerships

Avoli is teaming up with some of the most talented women's volleyball players in college sports. Explore the standout athletes behind the brand’s top NIL deals.

External Contributor 6/30/25 External Contributor 6/30/25

John Bramlette Named College Sports Commission Head of Operations & Deputy General Counsel

John Bramlette Named College Sports Commission Head of Operations & Deputy General Counse

External Contributor 6/20/25 External Contributor 6/20/25

2025 NIL Store Awards Finalists Announced

The 2025 NIL Store Awards finalists are here—celebrating standout athletes, top-performing schools, and innovative merch moments across college sports. Voting is now open, and fans who participate will receive 20% off their next NIL Store purchase. Winners will be announced June 23–30. See the full list of nominees and make your voice heard.

Kyle Ems 6/2/25 Kyle Ems 6/2/25

Clemson Men’s Basketball Player Carter Welling Partners with Ralph Hayes Toyota for “Drive for Change” Campaign

Kyle Ems 5/22/25 Kyle Ems 5/22/25

Raising Cane’s Top NIL Partnerships in Women’s Volleyball

Raising Cane’s is making waves in college volleyball through a growing lineup of NIL deals with standout athletes. From LSU to Nebraska, meet the players representing the popular chicken chain on and off the court.