Press Release

Sling TV Teams Up with Nine College Football Standouts to Help Fans Watch Football on Their Terms This Season

Darian Mensah, LaNorris Sellers, Kevin Jennings and other college stars will show fans how to “Watch Football on YOUR Terms” with Sling.

Sling TV 2026 college football NIL campaign

Sling TV's 2026 college football NIL campaign features nine athletes from programs across the country.

For Immediate Release • August 26, 2026

ENGLEWOOD, Colo., Aug. 26, 2026 — Sling TV, the most flexible live streaming service, today announced a new nationwide name, image, and likeness (NIL) campaign, teaming up with nine standout college football players to help fans “Watch Football on YOUR Terms” throughout the 2026 season.

Athletes who are defining their own paths on the field will help share Sling’s commitment to giving fans the ultimate flexibility to watch sports from wherever they are.

With flexible 1-day, 3-day, and 7-day pass subscriptions, affordable monthly packages, and even a season-long plan, Sling makes it easier for fans to catch the college football matchups they want, without overpaying or navigating a complicated web of streaming apps.

The NIL campaign is Sling’s largest ever, featuring Heisman contenders, proven leaders, emerging talent and a standout sibling duo.

2026 Sling TV NIL Roster

  • Darian Mensah Quarterback • University of Miami
  • LaNorris Sellers Quarterback • University of South Carolina
  • Kevin Jennings Quarterback • SMU
  • Beau Pribula Quarterback • University of Virginia
  • Bear Bachmeier Quarterback • Brigham Young University
  • Kenny Minchey Quarterback • University of Kentucky
  • Faizon Brandon Quarterback • University of Tennessee
  • Peyton Bowen Safety • University of Oklahoma
  • Eli Bowen Cornerback • University of Oklahoma
“College football fans know exactly what games and players they want to watch, and watching shouldn’t feel complicated or costly. Our athlete partners show what it means to approach the game on their own terms. With this campaign, we’re letting fans know that Sling is focused on providing flexibility and affordability to follow the action all season long.” — Seth Van Sickel, SVP, Video and Streaming Services

Sling’s campaign will roll out through the opening weeks of the college football season, with content appearing across athletes’ social accounts and Sling’s digital channels.

This even includes a “Sling the Rock Challenge” where the top quarterbacks try to hit targets from 15, 25 and 50 yards. Each athlete will also share content to engage directly with fans.

Sling partnered with The College Sports Company to bring this season’s NIL program to life, from facilitating athlete partnerships to producing the campaign content.

More Ways to Watch College Football

Whether fans want one marquee matchup, a full weekend of games, or season-long access, Sling offers flexible options built around the way they actually watch.

Flexible Passes

Get a 1-day, 3-day, or 7-day pass with affordable options built around the games you want to watch.

From $4.99

Monthly Plans

Monthly streaming options for fans who want broader access throughout the college football season.

From $19.99

Football Season Pass

A five-month plan designed for fans who want coverage throughout the full football season.

From $199.99

Explore Sling’s College Football Options

Learn more about Sling TV’s 2026 college football offerings and available viewing plans.

Learn More

About Sling TV

Sling TV is an Emmy® Award-winning live streaming TV service that provides more than 700 channels from today's most popular networks across its general market, Latino and international services. It is available on all major streaming devices, smart televisions, tablets, game consoles, computers and smartphones.

Sling TV offers two general market streaming services, Sling Orange and Sling Blue, that collectively feature content from Disney/ESPN, FOX, NBC, AMC, A&E, AXS, Discovery, Scripps, Turner, Viacom, NBA TV, NFL Network, NHL Network, GSN, Hallmark, SHOWTIME, STARZ and MGM+.

Sling TV offers customers access to free content via Sling Freestream, à la carte channels and services, plus Pay-Per-View events and movies on-demand. Sling TV also provides a suite of stand-alone and add-on Spanish-language services and packages tailored to English-dominant, bilingual and Spanish-dominant U.S. households.

Sling TV is the leading U.S. provider of foreign-language programming, with more than 400 channels in 27 languages. Sling TV L.L.C. is an indirect wholly-owned subsidiary of EchoStar Corporation (NASDAQ: ECHO).

Media Contact
news@sling.com

This press release was provided to NILNewsstand for publication.
External Contributor

Non-Staff Writer/External Contributor

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